AI direct mail · for dealerships
For automotive dealerships. Your customer scans the QR and a live AI agent — Maria — greets them by name, qualifies them, and books the appointment before they set the phone down. The ADF lead hits your CRM seconds later. Print, postage, agent, and CRM routing — one turnkey price.
Not a video — the actual live agent. Talk to Maria yourself, right now.
Live · On scanSpecimen 001.A · Customer scans → agent answers · ~1.4s page load
A silent mailer
They glance at it, toss it, and you never learn who was interested.
A Talking Postcard
They scan it, Maria talks, and a booked lead lands in your CRM.
No app. No wait. The QR resolves to a personalized page in under two seconds — the customer’s name on screen, their specific vehicle on the GM’s lips, a real conversation tailored to the offer the postcard already sold them on.
Type your dealership’s parameters below. The proof sheet beside you regenerates in real time, then click Hear it talk to launch a live AI agent seeded with those exact variables.
I am ready to make you a very aggressive offer on your current vehicle, especially if you still own your 2021 Hyundai Tucson. During these unprecedented times we have seen a significant reduction in quality pre-owned vehicles. I am willing to make you our very best offer on it.
Pair that with our new car incentives, and we are confident you will be leaving a VERY happy customer!
Scan the code → and hear your exact offer right now. Our AI concierge knows your vehicle and is standing by 24/7 — no hold music, no wait, no app.
Prefer to call? (407) 819-5809
Our AI concierge is standing by — 24/7, no app, no login required
The comparative study
Both arrive on the same day, in the same mailbox, at the same cost-per-piece. Only one tells you who picked it up — and what they wanted.
An offer goes out. Maybe a few people call. The rest is invisible — no scan, no signal, no idea who held it longest.
QR scan opens a personalized agent who answers, qualifies, and books — then drops an ADF lead in your CRM before the customer puts the phone down.
The use cases
Same product. Same agent. Three different envelopes — one for every direct-mail moment a dealership runs.
Low pre-owned inventory plus a rising market on the make and model. The mailer arrives addressed to the customer with their exact vehicle on the front.
Best for stores tight on used inventory or running aggressive trade-bonus offers.
A defected service customer, a competing-brand owner inside your radius, or a fresh-data list. Maria warms the lead before your BDC picks up the phone.
Best for stores opening new territory, switching brands, or running a cold list.
Customers who haven't visited the service drive in 9, 12, or 18 months. The mailer leads with the maintenance their VIN is due for.
Best for fixed-ops directors recovering a lapsed RO base or moving maintenance contracts.
The price list
Three campaign packages. All-in: agent build, print, postage, mail-house fulfillment, CRM routing, and territory lock.
Turnkey first campaign
USD · starts at · 4,500 pieces
One drop · 7-day launch
The starting Talking Postcard run. One campaign type, one rooftop, one MSA — agent build, print, postage, mail-house fulfillment, and CRM routing all included. Built to prove the loop on your floor before you scale.
Larger drops · multi-rooftop · enterprise
↳ Final quote scoped per dealer · 1,000 → 250,000 pieces · multi-rooftop discounts available
Anything bigger than Field — multiple campaign types, multiple rooftops or MSAs, dealer groups, dedicated agent personas, custom CRM mappings. Talk to the Bureau and we'll scope a package against your floor's actual targets.
Put $7,995 in perspective
One BDC rep runs a store roughly $45,000 a year— and still clocks out at six. The Field campaign is a one-time $7,995, all-in: agent build, print, postage, mail-house, CRM routing, and a 90-day market lock. Maria answers every scan in seconds and books the appointment 24/7.
of one BDC rep’s pay — paid once, runs every scan
Tool 01 · Live
Pick a package, dial your store’s real numbers, and see the campaign math the way the GM will see it.
↳ Industry avg ~3.8% (ANA/DMA 2026 standard mail benchmark)
↳ Industry 60–75% · top performers 80%+
↳ Industry 20–35% · top performers 30–40%
↳ Industry $2,000–$3,400 · used + buyback midpoint
Illustrative model only. Conversation rate (scan→convo) and book rate (convo→booked) use field-tested defaults — adjust the four sliders to your store’s own numbers.
No API keys · No IT tickets
Fig. 4.A — Standard Data Partners · AutoLeadDataFormat 1.0
The Digital Resolution
When Mr. Thompson scans the QR to talk with the agent, we map every confirmed answer into a CRM-shaped payload — no human in the loop.
No guessing. No passive impressions. An exact, precisely-formatted AutoLeadDataFormat (ADF) file lands in your store’s existing infrastructure in real time — before the customer has put their phone down.
<!-- ADF 1.0 XML Payload Initiated --><?xml version="1.0" encoding="UTF-8"?>
<?adf version="1.0"?>
<adf>
<prospect>
<id sequence="1" source="Voxaris Talking Postcard">TP-842-A</id>
<requestdate>2026-04-12T22:14:03-05:00</requestdate>
<vehicle interest="buy" status="used">
<year>2021</year>
<make>Hyundai</make>
<model>Tucson</model>
</vehicle>
<customer>
<contact>
<name part="full">Mr. Thompson</name>
<email>hidden-by-privacy-layer@voxaris.io</email>
</contact>
</customer>
<vendor>
<vendorname>Acme Motors</vendorname>
<contact>
<name part="full">Arthur Pendleton</name>
</contact>
</vendor>
<provider>
<name part="full">Voxaris AI</name>
<service>Talking Postcard Connect</service>
</provider>
</prospect>
</adf>Start here · the short version
A Talking Postcard is a physical dealership postcard whose QR code launches a live AI video conversation. When the customer scans it, an AI agent named Maria greets them by name, references their vehicle, qualifies their interest, and books a dealership appointment — then delivers the lead to the dealer's CRM as ADF/XML. It is AI direct mail built specifically for automotive dealerships by Voxaris AI.
It works in three steps: send, scan, and converse. The dealership mails a personalized postcard; the customer scans the QR code and a page loads in under two seconds; an AI video agent has a roughly 90-second spoken conversation that books a 15-minute appointment and sends the lead to the CRM via ADF/XML. Voxaris AI handles design, print, postage, and mail-house fulfillment end to end.
Talking Postcard starts at $7,995 for the Field package — a turnkey first-rooftop campaign that includes 4,500 personalized postcards, the AI agent build, print, postage, mail-house fulfillment, ADF/XML CRM routing, and a 90-day territory lock. Larger drops, multiple campaign types, and multi-rooftop dealer groups are scoped per dealer under the Bureau and Syndicate packages.
The dossier · FAQ
A.Each agent is a fully synthetic AI persona — generated from scratch and tuned to your dealership’s brand, offer, and tone. The engine produces a personalized take for every recipient. No production day, no re-shoots when the offer changes.
Submissions processed chronologically
Each MSA is locked to a single rooftop per brand. We’ll return a 90-day territory analysis — including ZIP-level equity index, projected scan rate, and net front-end gross.
We will return a Talking Postcard demo before our call — featuring your store, your GM, your offer.